#Branding - Trump's "Mugshot Merch" Revolutionizes Branding.
Kunal Vora, Founder, ABND
For most people, a police mugshot would be a badge of dishonour they would do anything to erase. Not for Donald Trump. He has turned this into a branding opportunity and a political weapon. With a scowling stare that says "Never Surrender," Trump's team rolled out T-shirts, mugs, and stickers within hours.
Donald Trump's election campaign says it has raised $7.1m since his police mugshot was taken on Thursday. While most avoid the sheriff's badge, Trump seems to owns it. 🤔