ABND, an award-winning branding agency was established in 2010, with the vision of developing strong brands that go hand-in-hand with business objectives. Armed with a focus on the bottom-line and a brand-centric business solution approach, our team of branding experts have been able to create numerous successful brands that have gone ahead to create a massive impact in the Real Estate & Construction Industry.
Take a look at a few of our branding success stories
Branding a new Bharat
ABND was signed on to rebrand Bharat Infrastructure, a real estate and infrastructure company in existence since 1977. We established experience, excellence, and evolution as the brand's guiding principles, which reflected throughout all their communication materials. We also created a distinct project naming system for all their existing and future real estate projects.View Casestudy
Branding for aspirational living
Allora City was a project brand ABND created for Om Landmark Group. This planned project was not a basic residential project, but rather a township or a lifestyle in itself. The project aimed to target the lower middle-class families, or first-time home buyers who wanted to be associated with something big, and not be defined by their income group. ABND worked on the strategy, naming, identity, communication and experience branding for Allora City.View Casestudy
A 360-degree brand experience for Art Village
From its very beginning, ABND and Art Village formed a partnership. The main challenge was to define the brand's positioning in light of its multifaceted nature as a resort, art gallery, retreat, and art residence. Our involvement went beyond branding, as we assisted them in shaping their business model and effectively setting business objectives.View Casestudy
5 Reasons why ABND is the right branding agency for your Real Estate, Infrastructure or Construction Brand
Collaboration with India's top architects and interior designers
We've had the privilege to work with some of the biggest names in the industry such as B V Doshi, Hafeez Contractor, Ratan Batliboi and Ajit Shilpi.
Location specific Branding
Specialisation in location-specific branding, considering local dynamics and conducting on-ground research to ensure project brands resonate with the target audience.
Unparalleled Consumer Understanding
Our reputation stems from our comprehensive understanding of consumers, allowing us to customize projects based on specific socio-economic profiles. This enables us to cater to the distinct needs and preferences of various customer segments.
Transforming from 2D to 3D
With our expertise, we transform two-dimensional ideas into immersive three-dimensional experiences, leveraging a skilled team of architects, interior designers, signage designers, and other professionals who bring designs to life in physical spaces.
Aligned community and sales strategy
Our team specializes in developing a holistic communication strategy that seamlessly aligns with the construction sales strategy. We evaluate the different phases of construction and adapt our communication approaches accordingly, ensuring a cohesive and effective messaging throughout the entire process.
At ABND, we don't just create logos and slogans, we build brands that ensure business growth and profitability. Let us help you tell your unique story and stand out from the competition.