Edunoia is a strategic brand consulting division of ABND, dedicated to breaking the monotony in the education and learning sector. We offer advisory, brand thinking, and communication strategies to a broad cross-section of education institutes, EdTech companies, and other learning & development units in businesses.
Education in the
As the world becomes more globalized and interconnected, the one domain that can impact every other industry is education. However, conventional ways of thinking and communicating with respect to degrees or professional titles is becoming outmoded.
At Edunoia, we follow a SEED approach to problem-solving and identifying how one institute can stand out from another and inspire action.
Articulating the problem statement
Meticulous research, insighting and validation
Backed by a decade of experience to the industry
Direction and decision-making process
Incorporating our essence of beautiful thinking in every solution crafted
- Short and long-term growth strategies
- Identifying problem areas and challenges
- Developing foundational guiding principles
- Marketing consulting include content marketing plan
- Competitor research and consumer analysis
- Brand positioning
- Brand naming
- Brand identity
- Creating and implementing inbound marketing schemes
- Communication strategy
- Content development and design
Our Flagship Offerings
as a Service (TaaS)
and Influencer Strategy
Portfolio and Architecture
Faculty Outreach Strategy
01. VIDYASHILP UNIVERSITY
A Transformative Learning
A culmination of the four-decade legacy of the Vidyashilp Education Group, Vidyashilp University was built on the foundation of intellectual, personal, and social transformation.
02. FLAME UNIVERSITY PURPOSE SUMMIT
Discovering a sense
A flagship summit that facilitated conversations and exchange of views between policymakers, business heads, academicians, political leaders, journalists, social workers, artists, and entrepreneurs.
Founding Partner and Director, Edunoia
Maghan Varkey is a Brand Practitioner with multifaceted interests. She has collaborated with clients in a variety of sectors, including FinTech, SAAS, Industrial Engineering, Infrastructure, Manufacturing, Electrical, Healthcare, Consultancy, Education, and Retail. Maghan's active engagement also expands into the non-profit space with organisations such as the Catalyst for Social Action (CSA) and the NNC. She is an International Member at the Global Dialogue Foundation, an Advisor at The Academic City and an Adjunct Faculty at the School of Business Studies, Vidyashilp University.
Sr. Brand Designer
With a background in Communication Design, Nitika’ creativity, brand thinking and attention to detail has helped brands like numerous brands like Wag & Love, ABIL real estate, ShopSe, Dr Polaris, Helmier, Thriive, among many others. Apart from designing, Nitika holds a certificate in Electronic Keyboard from Trinity Guildhall, London and dreams to open a music school one day.
Sr. Brand Designer
Pradnya is a Brand Designer with expertise in the entire design process. Her precision and detailed design skills enable her to tell stories through every line. She has worked on multiple projects for big brands like D:OH!, Sweetish House Mafia, Colours TV, Huggies, BlueStar and Mahindra. She also spearheaded and single handedly contributed to the entire design of Branding elements for the Palava festival.
Sr. Brand Designer
Sr. Digital Developer
Hitesh is an experienced Digital Developer with a demonstrated history of working in the marketing and advertising industry. Skilled in Mobile Application Development, Search Engine Optimization (SEO), Web Design, Web Services, and Web Development, Hitesh completed his IT education in Web Page, Digital / Multimedia and Information Design.
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